Good strategy. Bold design. Brands that hit different.

See our work
See our work

We connect ideas with execution, strategy with design, and brands with the people who need to know them.

Strategy with purpose
We align business objectives with human needs.
Design that scales
Creative that fuels growth and scales with your ambitions.
Lasting impact
Thoughtful and timeless design that stands the test of time.
A lifestyle-led brand for a Langley residential development
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See Project
A brand foundation for a bean-to-bar chocolate maker starting from scratch.
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See Project
A Bel Air estate positioned for buyers who play at the highest level.
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See Project
Elevating New Zealand wool. Trusted. Sustainable. Built for the future.
See Project
See Project
Diagram illustrating the inherent properties of good thunder essence, including bringing benefits, charging energy, and purifying negative aura with lightning symbols.
Logo with stylized lightning bolt above the letters 'CMS' and the text 'THE CMS GROUP' below in uppercase letters.
Illustration of an ice cream cone with a white swirl resembling soft serve on top, wearing sunglasses and smiling.
Woman with long, wavy purple hair and a tattoo on her arm, posing against a dark background.
Black horizontal stamp with the text 'GOOD THUNDER' in bold white capital letters and a small lightning bolt icon between the words.
Black silhouette of a bird flying against a colorful, abstract blurred background with orange, pink, and blue hues.
Text reading 'COROMANDEL CHOCOLATE.' in elegant black serif font.
Cartoon character with long hair playing a thunder drum surrounded by lightning and thunder effects.
Aluminum lightning rod with a cylindrical base and a sharp pointed tip on a white background.
Cartoon of a brown bear wearing sunglasses and a blue shirt playing an electric guitar, with the text 'good thunder honestly good'.
MATAKANA VILLAGE text logo with a silhouette of a bicycle above it.
Our Services
When people are comparing you with others, design shapes how they read your business. These are the different ways we help businesses send the right signals.
Brand style sheet for FORME with logo variations, color palette, typography, icons, and applications on shopping bags, letterhead, and tags.
Brand Design
From bold campaigns to community-building strategies, we craft narratives that tap into the emotional connection people have with style, identity, and self-expression, driving loyalty and influence.
Black business cards with white bold text reading 'KENNARD CONTRACTING' and contact details for Daniel Kennard, Managing Director.
Brand Delivery
We create experiences as refined as the brands we represent. By blending storytelling with strategy, we help luxury brands connect with audiences who value both sophistication and authenticity.
Screenshot of the Government of Niue website homepage featuring a coastal view, event countdown for the 50th Anniversary of Self Government, and portraits of the Prime Minister and Cabinet members.
Website Design & Development
Cutting-edge doesn’t have to feel out of reach. We specialize in translating complex products and services into compelling stories that resonate with real people.
Hand holding black coffee package labeled 'just get some coffee' with text 'No fuss coffee for no fuss people' and 'Plunger 200 grams,' another package labeled decaf in the background.
Copywriting
By stripping away complexity while preserving sophistication, design transforms technical innovation into meaningful experiences that resonate with demanding audiences.
Two men in suits smiling and holding large golden balloons shaped as the number 40 in a stylish lounge.
Photography
Modern financial services thrive at the intersection of trust and innovation. Excellence in this space requires both technical sophistication and intuitive interaction.
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“ I just wanted to take a minute to thank you for the amazing job. Everything was perfect and your attention for details and clarity are to another level. You make our life easy and our chocolate looking sharp. ”
Man wearing a black cap and shirt holding a piece of chocolate close to the camera.
Thomas Capdevielle
Coromandel Chocolate
“Just wanted to say a big thank you for the turnaround time on these!  Luke has headed north with our fliers and booklet. Our design/printing sure makes us look good. Thanks Heather and Emma, love your work!”
Smiling man and woman sitting close together indoors with a framed palm tree picture in the background.
Jan Rowsell
Business Manager, Mako Solutions
“WOWSERS EMMA!!!!!!!! Just WOW! Even Mike is impressed! Bl**dy LOVE YOU!”
Abstract logo featuring two interlocking geometric shapes forming a stylized letter G in light green on a black background.
Rhonda Joyce
Rodney Aluminium
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See more reviews
Stories
A few thoughts from our team, news updates and results from our recent work.
Retro Mr Whippy: Bringing back Kiwi nostalgia
Read Story
See Project
A Bit of Friendly Competition at Good Thunder
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Stories
December 31, 2024
Emma Thomas on Intuition, Kindness, and Building Good Thunder
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Stories
January 6, 2025
Ready for the next step?
We'd love to hear about your project
Get in touch
Get in touch
Smiling man wearing a black shirt and gray t-shirt sitting and talking with a woman in an office setting.
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